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Berkun Myths

Steven Johnson‘s book, “Where Good Ideas Come From“, seems to have garnered more accolades and publicity, but Scott Berkun‘s “The Myths Of Innovation” is also an insightful, well crafted, and surprising read on much-the-same topic. I haven’t read Steven’s book yet (it’s on my list), but I’ve read and enjoyed both editions of Scott’s book.

Here is Scott’s list of the 10 myths of innovation:

My faves are numbers 4, 6, and 7. Regarding number 4, one of my favorite quotes fits the bill:

Don’t worry about people stealing your ideas. If your ideas are any good, you’ll have to ram them down people’s throats. – Howard Aiken

What are your faves? Are there any myths missing from the list? What do you think are the “truths” of innovation? Are they just the inverses of the list?

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