Home > management > Stunning, But Not Surprising

Stunning, But Not Surprising

Suppose you had an innately complex product to sell. Now suppose that a potential customer comes up to you and asks for a user’s starter guide to help him/her understand your product for the purpose of making a buy decision. Would you tell that customer “We’re short-handed and have schedules to meet, so write It yourself!“? WTF!

For people who work in CCH bureaucracies but don’t know it (or who do know it, but conveniently ignore it and don’t do squat to dissolve it), this behavior between internal groups is ubiquitous, systemic, and so pervasive that it’s taken for granted. It’s stunning, but not surprising.

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