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Dynamic Loop Of Demise

Uh Oh! Is Google going down the turd hole? First, in “Why I Left Google“, newly minted Microsoft employee James Whittaker says:

 ..my last three months working for Google was a whirlwind of desperation, trying in vain to get my passion back. The Google I was passionate about was a technology company that empowered its employees to innovate. In such an environment you don’t have to be part of some executive’s inner circle to succeed. The Google I left was an advertising company with a single corporate-mandated focus.

Then, in “Google’s Mounting Trash Pile“, Paul Whyte writes:

Google’s engineering culture has been an incredible asset. But the record shows that without some discipline, that asset can subtly but inevitably work against Google in its mission as a titan of Internet search and software.

On the one hand, Mr. Whittaker bailed because he felt the dense fog of bureaucracy and a narrowing focus descending upon the company. On the other hand, the (not unreasonable) pressure to jettison bogus research projects with no revenue stream in sight seems to be draining the passion and engagement  out of the workforce. Can a vicious, self-reinforcing loop be in the making? Increase In Pressure For Profits -> Decrease In Reseach Funding -> Decrease In Employee Passion -> Decrease In Number And Quality Of Products -> Increase In Pressure For Profits.

I don’t think this dynamic loop of demise is one of Peter Senge‘s “Fifth Discipline” archetypes, but maybe it should be.

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  1. March 29, 2012 at 6:47 pm

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