Bulldozer00's Blog

Sally Bibb, in her deliciously subversive book, “The Stone Age Company“, states that the executives at British Airways formally appointed a “court jester” to keep their heads out of the clouds and so that they wouldn’t fall victim to their own rhetoric. Kudos to the leadership team at BA.

Sally’s book was published in 2005 (do ya think it sold well?). I wonder if the BA court jester position still exists today and how effective it is/was. I’d love to inteview the CJ(s).